Why You Should Pay Attention to Your Medium Stats

Medium gives you all of the information you need— take advantage of it

Photo by Franki Chamaki on Unsplash

The digital publishing world continues to become increasingly over-saturated with content every single day. With new Writers constantly coming out of the woodwork, seasoned veterans cranking out articles at a rapid pace, and online publications constantly churning out new content, there’s almost too much for us to absorb.

The digital landscape has become a rat race for eyeballs and it’s becoming more difficult for Writers to break through the “glass ceiling” that separates the good from the great.

Often times (especially here on Medium) many of us hit the publish button, then cross our fingers and just hope for the best in terms of how well our article performs. We pray that it gets curated and we constantly refresh our stats page to see if it’s gained any traction.

But, the thing is, “hoping for the best” isn’t exactly a strategy for success. Throwing articles at the wall and hoping one of them sticks isn’t the best tactic, especially if your ultimate goal is to actually become successful on Medium (or as a Writer in general).

I recently read an article by Tom Kuegler titled, “90% Of Blogging Success Comes Down To This”